eBay is just getting started

Article Excerpt

eBay has moved far beyond its original auction website business in the past 17 years. It’s now a complete e-commerce platform that helps merchants sell their goods and collect payments. Demand for the company’s services should keep rising, particularly in developing countries, where online shopping is growing and there are fewer traditional retailers to compete with. eBay now gets over half of its sales from outside the U.S. EBAY INC. $48 (Nasdaq symbol EBAY; Aggressive Growth Portfolio, Finance sector; Shares outstanding: 1.3 billion; Market cap: $62.4 billion; Price-to-sales ratio: 4.8; No dividends paid; TSINetwork Rating: Above Average; www.ebay.com) launched its online auction site in September 1995. It now has 104.8 million users worldwide. The company charges users fees to list and sell their goods through its websites. On top of used goods, the company is also selling more merchandise from retailers. That’s helping it compete with Amazon.com. Right now, sales of new items at fixed prices account for over 60% of eBay’s…