Specialized retailers have special appeal

Article Excerpt

Canadian Tire is much larger than Hart Stores, but earnings at both retailers have suffered lately. However, Canadian Tire’s iconic status and Hart’s focus on smaller communities are competitive advantages that will spur long-term growth. CANADIAN TIRE CORP. $56 (Toronto symbol CTC.A; Conservative Growth Portfolio, Consumer sector; Shares outstanding: 81.5 million; Market cap: $4.6 billion; SI Rating: Above average) operates 473 stores that specialize in automotive, household and sporting goods. It also operates gas stations, casual clothing stores (Mark’s Work Wearhouse) and auto parts stores (PartSource). Canadian Tire has had great success in the past few years with its re-designed stores, which improve customer satisfaction and encourage repeat visits. It now plans to test two new formats this year: a store for smaller cities and rural markets that is about one-third the size of a typical Canadian Tire outlet; and a “smart” store featuring in-store boutiques and self-service checkouts. Meanwhile, higher fuel costs and harsh winter weather hurt customer traffic in the company’s…