Shutdown hurt Sony’s reputation

Article Excerpt

SONY CORP. ADRs $28 (New York symbol SNE; Conservative Growth Portfolio, Manufacturing & Industry sector; ADRs outstanding: 1.0 billion; Market cap: $28.0 billion; Price-to-sales ratio: 0.3; Dividend yield: 1.0%; TSINetwork Rating: Average; www.sony.com) had to shut down its PlayStation Network for nearly a month because online intruders stole personal data. This service lets users of its PlayStation console play video games over the Internet. The bad publicity could make it harder to attract new customers to the PlayStation Network, and sell content to existing ones. Sony is still a hold. hold…