Wal-Mart launches mobile payment system

Article Excerpt

WAL-MART STORES INC. $60 (New York symbol WMT; Conservative Growth Portfolio: Consumer sector; Shares outstanding: 3.2 billion; Market cap: $192.0 billion; Price-to-sales ratio: 0.4; Dividend yield: 3.3%; TSINetwork Rating: Above Average; www.walmart.com) has launched Walmart Pay, an app that lets customers pay for their purchases at Wal-Mart stores with their Apple or Android-powered mobile devices. Users can download the app and link it to their credit cards, debit cards or gift cards. They can then scan their device at the checkout, and the system will email a receipt. The company plans to install the service in all of its U.S. stores by the end of 2016. The app will also let Wal-Mart track users’ shopping habits, which it can then use to create unique discounts and other promotions. Moreover, introducing its own mobile payment system means Wal-Mart doesn’t have to share any processing fees with rival services like Apple Pay. Wal-Mart is a buy. buy…