Yum targets smaller Chinese cities

Article Excerpt

YUM! BRANDS INC. $58 (New York symbol YUM; Aggressive Growth Portfolio; Consumer sector; Shares outstanding: 460.5 million; Market cap: $26.7 billion; Price-to-sales ratio: 2.2; Dividend yield: 2.0%; TSINetwork Rating: Above Average; www.yum.com) continues to expand in China, which now accounts for half of the company’s sales and earnings. Yum now plans to double its fast-food outlets in China to 9,000 by 2020. The company will focus its expansion on smaller cities, which usually have lower labour and rental costs than larger centres. That should make these new outlets more profitable. Yum Brands is a buy. buy…