Time to add Procter to your portfolio

Article Excerpt

Due to the COVID-19 coronavirus outbreak, Procter & Gamble has dropped 18% in the past month. However, we’re confident the stock will come out of the current crisis even stronger. Procter makes a wide range of essential consumer products, such as toilet paper, diapers and detergents. Demand for those goods will remain strong and keep the company’s plants operating. Moreover, Procter sells its products in over 180 countries, which limits its exposure to any one region. In fact, sales in China, Procter’s second-largest market, should begin to recover now that the outbreak seems to be subsiding in that country. Longer term, the company continues to develop innovative new products, which bodes well for its long-term outlook. Procter’s recent moves to sell more of its products directly to consumers should also pay off as the coronavirus prompts more people to shop online. PROCTER & GAMBLE CO. $101 is a buy for long-term gains. The stock (New York symbol PG; Conservative Growth Portfolio, Consumer sector; Shares outstanding:…